Are you looking to start an online business and searching for an eCommerce builder to use? It is usually hard to tell which is better and how the features vary without trying it out. But you cannot try out all the eCommerce builders that exist.
It can be such a great hassle going through the process of setting up your eCommerce profile only to find out you have to pay additional subscriptions to get a multichannel feature or that the platform even lacks a specific function.
We are going to help fast-track your decision to set up an eCommerce store by comparing the top 5 of the best mobile eCommerce builders in the market today.
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What is an eCommerce Platform?
An eCommerce platform is a software that helps online businesses to run a website at little to no cost. It provides these business owners with services that facilitate eCommerce activities, some of which are: building a website, process payments, manage taxes and marketing tools.
These platforms make it easy to manage sales, track your business progress and also reach out to consumers on other platforms like Instagram, and Facebook via multichannel integration. The year 2020 came with a pandemic and also recorded the highest ratings for online businesses. These businesses are fast gaining ground and are now taking over regular traditional brick-and-mortar stores.
While this has made the internet a marketplace, it has also become a very competitive market where only those who know how to utilize the right marketing tools can survive. The use of social media for marketing, while it helps reach a broad customer base, does not create the perfect environment for buying and selling.
eCommerce platforms bring all the requirements for retail marketing to business owners: from marketing tools to SEO usage, multichannel advertising, and creative designs for your website. Here are the top 5 eCommerce platforms you may be looking to use when starting your online business: BigCommerce, Wix, Shopify, Square online, and AllValue.
These platforms offer the best mobile eCommerce building services in terms of performance, features, ease of use, integration, and design.
Comparing the Top 5 Mobile eCommerce Platforms
From stunning design templates to multichannel functions and a lot more, these platforms have the best to offer, but then which is the best? Well, keep reading to find out.
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BigCommerce
BigCommerce offers one of the most flexible platforms that make it easy for businesses to thrive and expand with ease. Their user interface makes it easy to build websites even without coding experience, but it also gives people with web development background option to modify the back-end code to their desired use.
BigCommerce segment their offerings into two categories: Enterprise and Essentials. The former caters to big businesses, so any pricing in this category requires a custom quote based on your end needs, while the essentials offering comprises plans that start from $29.95 to $299.95 per month. They also provide a 15-day free trial.
Pros
- Multichannel selling option
- Superb SEO performance
- Flexibility
- Interactive and easy user interface
Cons
- More expensive as the store expands on product volume
- Speed performance is poor
- 1-click selling feature absent
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Shopify
If your eCommerce marketing plan involves utilizing social media marketing, then Shopify is suitable for you. It also has the 1-click selling feature absent in BigCommerce, but let’s not jump to conclusions yet.
While Shopify seems perfect for multichannel selling options, it does not have the best SEO performance making it unsuitable for large eCommerce brands.
If you plan to utilize SEO features, start an online store, and still get the aforementioned features, Shopify may not be the ideal choice for you. Shopify offers a 14-day free trial, with a starting plan of only $29/month.
Pros
- Fast loading speed
- Very easy interface and setting up a process
- Superb multichannel feature
- 1-click selling feature
Cons
- Average SEO performance
- Expensive apps
- Developer needed for advanced feature
- Checkout not customizable
Wix
Wix started as the rookie in the game of eCommerce platforms. Initially providing the average person with a platform to own a website without coding skills. But it has evolved to become one of the best eCommerce platforms available.
They have become the go-to platform for small eCommerce businesses with amazing features that keep them at the top. From multichannel integration to dropshipping functions.
Unfortunately, Wix’s SEO offering is not top tier, and they only offer 20GB of storage space. So as your business grows, you may have to move from Wix. Yet, their platform is easy to use for experts or beginners alike.
Wix’s basic plan starts at $17/month, and you get a 14-day free trial.
Pros
- Free and beautiful themes and templates
- Easy user interface
- Automated marketing
Cons
- Average SEO performance
- Difficulty in customizing template
- Weak multichannel integration
Square Online
Square online provides an excellent platform for eCommerce, being one of the platforms you will find in most places because of their point of sale(POS) app. Square Online makes it easy to manage the workforce, finances, and even your customer base from your mobile. Square Online works best with both in-person products sales and online sales.
Pros
- Easy to use interface
- Free point of sale(POS) app
- Easy to use and customize templates
Cons
- Below par SEO feature for solely eCommerce businesses
- Weak multichannel feature compared to other platforms
- Few varieties of templates to choose from
AllValue
AllValue is one of the best eCommerce platforms that give you the best value for your time and money. AllValue provides eCommerce brands with a platform for multichannel integration and gaining visibility through its advanced SEO functions. In a bid to promote cross-border eCommerce, AllValue offers a multiple currency support system.
AllValue also provides its users with a domain name and hosting service to give brands a unique identity, plus they offer promotional functionalities to help eCommerce brands drive their sales.
And the best of it all, they provide users a 90-day free trial period after website creation. Businesses can access a host of these services starting with the basic plan that costs only $19/month or can go higher to unlock its full functionalities at $59/month.
Pros
- 90-day free trial
- Global platform and Supports multiple currencies
- Robust promotional functions
- Easy to use designs and templates
- Advanced SEO performance
Cons
- Some custom design features are unlocked after paying for a plan.
While every mobile eCommerce builder mentioned above has its pros and cons, the best mobile eCommerce builders should be the one that delivers more value for your money. AllValue provides easy-to-use yet advanced eCommerce building services for brands that want to take their businesses online.
It also provides add-ons that make it easy for eCommerce startups to scale, from its affiliate marketing programs to data analytics functions and many other fringe services in-between.
Visit AllValue website today and launch your eCommerce website for free with a 90-day trial period!
