The sales and marketing realm has grown rapidly in the last few years, thanks to the evolution of new IT strategy consulting. If in the past everyday tasks such as cold calling were thought to be tedious drudgery, future sales may see technology completely changing the ball game.
Already, most businesses have embraced automation, employing more chatbots, virtual assistants, and mobile apps to enhance their sales. According to leading sales training programs, these tools increase productivity, improve efficiency, and reduce costs. Most importantly, this tech strategy consultant frees you to focus on building close relationships with your customers.
That said, this article looks at six ways technology is likely to revolutionize the future of your business, as predicted by best sales programs.
Seeing AI Run Most CRM and Conversion Funnel Errands
The present Customer Relationship Management systems seem to be ticking every box. For one, it’s simple as pie to find customer insights and conduct routine marketing activities. As the saying goes, if it ain’t broke, don’t fix it.
Why wait till you fall through the cracks though? Customer behavior changes rapidly. To keep up with the trend in the future, you’ll most likely need to turn to CRM and AI to stay in the sales race.
Why AI? AI seems to be able to learn how to mimic humans pretty fast. Who knows? Soon, it may work its way past all limitations. With more training, AI’s algorithms are likely to muster the science of personalization and business negotiation. Upon maturity, AI will most likely assume more conversion funnel duties. Find out more about this amazing website by reading our blog Tanzania Telegram Group Links!
Scaling Up Mobile CRM
Although mobile customer relationship management (mCRM) isn’t new to sales and marketing, there’s enough reason to believe it can do more to change future sales. Here’s why. Unlike desktop computers, mobile technology has unique location-based services (LBS) and GPS capabilities that may be the key to unlocking so many new doors.
With this token, your sales and marketing teams can use this technology to hold one-on-one interactions with customers. As for internal departments such as customer service, these features can be a real goldmine. They can help the system detect and update customer profiles in real-time.
Leveraging Social Media Marketing
Social Media Marketing (SMM) is the latest rage. For example, lead generation ads can draw a sizeable amount of traffic to your website. Don’t sneer at the power of electronic word of mouth, it can be the turning point between making or breaking a potential lead.
Due to SMM’s influence, some modern eCommerce themes have become SMM-ready. Meaning that they now have built-in social media shops and buttons.
How about taking a peek at trail-blazing features such as LinkedIn Sales Navigator and InMail? With these gems, your B2B prospects are a click away.
Legitimizing Email Hunting
The term “email hunting” may leave an unpleasant moral aftertaste of sorts in your mind for now. That stigma, however, doesn’t lower its potential to disrupt future sales programs even by an iota. These apps can extract contacts from any website and lay them at your fingertips.
Already, email hunting apps’ foot is well in the door of CRMs. In the future, we’re likely to see the hunters going on self-commissioned expeditions and bringing home contact payloads. The CRMs can have the option to store each contact under specific categories.
Next, CRMs can weigh in, tactfully engaging the contacts by sharing personalized content in an effort to nurture the leads. All of this collaboration with little human involvement.
Virtual Reality (VR)
Virtual reality is slowly spreading its tentacles into mainstream eCommerce.
Imagine walking into an automobile web room or mall. Wherever you turn, there’s a vast range of cars for you to choose from.
Best of all, you can tap and take whichever car you fancy on a test drive. The experience is designed to invigorate your senses and feel as natural as possible. You test as many vehicles as you have time for until you fall for one.
Here’s another example. Imagine trying out clothes or eyeglasses before hitting the buy button. All this from the comfort of your computer or mobile device screen. In some cases, without even getting off the sofa.
Taking Blockchain Mainstream
Soon, the legend of Blockchain’s foolproof security will spread wide enough. If you gather enough faith and make the bold switch to this platform, it’s likely to be a win-win. Why? Blockchain’s air-tight security is one of its most attractive features.
The thought of selling and receiving money in real-time is a dream that’s already true with Blockchain. Now, here’s the icing on the cake. You and your customers will no longer worry about commercial banks stalling transactions for an eternity, nor credit card companies reaping where they haven’t sown.
As technology gets smarter, it’s likely to work its way deeper into the heart of your business. As you open your arms wider to welcome technology, your sales experience might never be the same. Integrating more AI into your CRM, taking email hunting and virtual reality full-scale and making the great switch to Blockchain eCommerce are likely to change the rules of the sales game forever.