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Here’s Why UI and UX Matters

With current trends prioritizing a customer-oriented model over a strict focus on production, UX design is now a staple of any strong marketing strategy. It would be inherently true to assume that any company’s primary objective is to generate sales. With that said the old saying that Customer Is King is very true. With competition being very high, there are many options when it comes to the act of buying; and, every product starts being available online. It would be true to state that customers are becoming more selective. This is precisely why there needs to be a great user experience offered along with a pretty awesome interface.

From a general perspective, we know that users will leave and search for another site if content isn’t optimized. We also know that users feel frustrated and annoyed when sites are poorly optimized. At this juncture, let’s readily accept the fact that holding a customer’s attention demands careful consideration and a deliberate focus on optimizing user experience. When it comes to an interactive and intuitive commenting system remember that ease-of-use is a major differentiator in a landscape of countless identical products. Two of the hierarchical milestones that define minimalism is simplicity and clarity. Add to this expressive typography and a choice of expressive emoticons, and what you get is a commenting plugin that is uber cool. Blog comments are not a vanity metric. You’ll find that comments offer a great and rewarding enhancement to an article or blog post. Just like how a cursive font can be expressive and offer a sense of addition so too can the right commenting platform. 

If you are dealing with a lot of spam on your WordPress site and want to find it hard to moderate comments manually, you can learn how to delete all wordpress comments. Factors like automated spam detection, a better user interface, in addition to many intuitive features are required in order to grow your audience on your blog. In recent years, the average human attention span has fallen to just 8 seconds from the previous 12 seconds. With ever-more limited attention spans, many users simply refuse to accept any unnecessary complexity delaying immediate access to the information they require. Prioritizing a great user experience encourages customers to go forward with their intent to purchase. 

While a user experience design draws upon many classic marketing techniques such as market research, product testing, customer service principles, and marketing communications, it represents a thoroughly modern perspective that takes these techniques even further. It would be an understatement that an user experience design can make or break a company’s potential to generate sales. Design should organize the user interface purposefully, in meaningful and useful ways based on clear, consistent models that are apparent and recognizable to users, putting related things together and separating unrelated things, differentiating dissimilar things and making similar things resemble one another. 

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